News: glue Isobar: A Modern Communications Agency

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Isobar UK launches pioneering NowLab initiative to accelerate innovation
- By Fran
- on 19th June 2012
- in Work
Isobar UK has officially launched its ground-breaking NowLab in the UK. The third global NowLab, part of Isobar’s pioneering worldwide initiative, is designed to deliver innovation for clients and harness ...

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Auto Trader celebrates 35 year heritage with launch of new story-telling advertising campaign
- By Fran
- on 14th June 2012
- in Work
Auto Trader, the UK's number one site to buy and sell new and used cars, is launching a new consumer-targeted digital and social advertising campaign based on the emotive stories created ...

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Birds Eye targets families with Facebook Cookbook app
- By Fran
- on 31st May 2012
- in Work
Birds Eye has launched a Facebook application, created by glue Isobar, that features a customisable meal planner to provide parents with teatime inspiration. The app features the brand’s lovable ambassador, ...

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Kellogg’s Rice Krispies Squares premieres its first 3D advert
- By Fran
- on 29th May 2012
- in Work
Kellogg’s is taking its popular Rice Krispies Squares range 3D with a new interactive cinema advert. Rice Krispies Squares is marketed at a young adult audience and the new advert ...

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Toyota recruits ‘Real Drivers’ for new sports car launch by glue Isobar
- By Fran
- on 22nd May 2012
- in Work
glue Isobar has created a campaign for Toyota’s new sports car, the GT86, that offers car enthusiasts a unique opportunity to test-drive the car at the Goodwood Festival of Speed, ...

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glue Isobar appointed as lead digital agency for AkzoNobel
- By Fran
- on 16th May 2012
- in Work
glue Isobar has been appointed as the lead retained digital agency across the AkzoNobel portfolio – which includes the Dulux, Polycell, Cuprinol and Hammerite brands. The agency will join AkzoNobel ...

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