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July 2010
The Birds Eye 100% Challenge
Click here to see our latest work for Birds Eye. We designed and built a community hub using the Ning platform for the 100 families taking part in The Birds Eye 100% Challenge. The campaign encourages families to make improvements to live a healthier lifestyle through taking on various challenges set by celebrity experts including Myleene Klass. Each of the families will be blogging and sharing their experiences online.
June 2010
Unbelievable Skåne
We've just launched a campaign for VisitSweden to promote the Southern region of Skåne this Summer. Skåne has a fantastic blend of dynamic city life, authentic culture and stunning countryside. However, one of the most unbelievable things about Skåne is its rich folk history, especially its trolls... The Troll Spotters Club is an online competition where users have the chance to see Southern Sweden's most elusive locals in their natural habitat and win one of four short breaks this Summer. Binoculars at the ready.
May 2010
glue Isobar
Hello, we're now glue Isobar! With a nice new logo up there on the left. Our team of 150 lovely and talented people, still develop the most interesting and successful creative and strategic work they possibly can and our passion for digital and all things new remains undiminished. For the official announcement check out the press release or get in touch if you have any questions.
April 2010
Birds Eye Win
We're delighted to have been appointed digital agency for Birds Eye. As well as a remit including web design and development, we have also been briefed to develop an over-arching digital strategy in the UK with social media as a core pillar.
March 2010
Our first work for Magners
This month we've produced our first work for Magners since winning the digital account earlier this year. After developing a new look and feel for the brand we've redesigned the Magners UK website
February 2010
The Sunday Times Best Companies to Work For 2010
We're really chuffed to be one of the handful of advertising agencies that made The Sunday Times 100 Best Small Companies to Work For list. This year's competition was the biggest so far with the largest number of entrants in the list's history taking part.
January 2010
The Ultimate World Cup Prize
We've just launched an integrated campaign spanning TV, viral and rich online advertising to support The Sun's latest football competition which offers 11 lucky readers the chance to win the ultimate World Cup prize - a trip to South Africa to see England play in this years World Cup! The competition, fronted by Sun columnist Ian Wright, will run from 22nd Feb for six weeks. To sign up and be in with a chance to join Wrighty's XI, register on the dedicated microsite here.
December 2009
Tweet A Wish
View our 2009 Christmas card! This year we're donating to Make-A-Wish Foundation UK who grant magical wishes to terminally ill children and young people. We've created a Twitter visualisation that captures the spirit of Christmas by translating special tweets into donations. Every time someone tweets a wish, glue will make a donation to Make A Wish.
November 2009
glue and BBH appointed by Google.
After a multi-country competitive pitch, we have been appointed by Google, along with BBH Labs, New York, to develop the communications strategy and creative for an exciting new campaign for Google Chrome which incorporates display ads, outdoor, online videos and a social app.
October 2009
Our new work for the DCSF
Take a look at our new work for the DCSF, a website that encourages 11-16 year olds to consider taking Science and Maths at A-Level by demonstrating the wide range of exciting careers that can be achieved by studying Science and Maths. The site features a range of video case studies on exciting and inspiring careers, such as a Sports Technologist and a Games Developer.
September 2009
Glue are 10!
Next month glue turns 10. To celebrate 10 years in the industry we kicked off a month of activity with a party (in true glue style!) by co-hosting onedotzero's launch of their annual festival, adventures_in_motion which returned to the BFI this Summer and is now embarking on a global tour.
Next on the agenda is a birthday glue cake bake. Oven gloves at the ready!
August 2009
Our First Campaign for Visit Sweden!
We've created four viral films for Visit Sweden, to encourage UK holiday-makers to travel to Skåne. The four films feature "Dave", a parody of the cliché British "yob" abroad, humorously brought to life with a voiceover by Simon Day of "The Fast Show" fame. In each film Dave, our "ambassador" travels around a different part of Skåne and makes disparaging & colourful remarks about everything he sees. Be it a stunning coastal scene, cultured café or beautiful location, nothing ever satisfies Dave's unique cultural tastes. At the end of the day, he'd rather be in Southend!
Check out the virals here.
July 2009
glue's partnership with onedotzero
glue is very proud to be supporting the return of onedotzero_cascade, onedotzero's ongoing education project for this years festival which takes place at BFI Southbank from 9 - 13 September. Our involvement will see us collaborate with D&AD and the University of the Arts London on a week-long workshop in August ahead of the main festival, aiming to plug young creatives and students from all backgrounds and disciplines into the heart of the creative industries. We'll take this further during the festival itself with two workshops as part of the innervisions sessions on Friday 11 September. You can see the full festival programme here. We're really excited about helping expand the remit of the onedotzero_cascade and supporting the further development of the programme going forward.
glue Isobar is a modern creative agency with digital very much at its heart. Made up of 150 talented individuals, we like to develop the most interesting creative and strategic work that we possibly can for a lovely bunch of clients. We're part of the global Isobar agency network, with 2,000 smart people in over 30 countries. Together we aim to bring people and brands together, like never before.
Glamoo
The Summer has finally arrived in London town and here at glue Isobar towers we're wondering what's on offer.
Glamoo allows you to sign up as a member for free where you will find a range of exclusive offers at your finger tips.
As a member, you will be able to buy and use leading brands and services for a fraction of the price. There is a whole load of offers from exclusive access to restaurants and clubs to money saving deals on sports events, shopping and hotels.
Worried that there'll be too much choice and it will be a bit overwhelming? Fear not! As a member, Glamoo's specialist lifestyle consultants will send you hand picked premium offers every day via their daily eNewsletter.
glue Isobar is loving all the deals on offer and it's making it all a bit too tempting to stay in the UK for our summer holidays... well, almost.
Happy spending!
Holly Peacock, Traffic Co-ordinator
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